Digitalization and AI adoption for mid-market companies.
Technology and team — from one person. Personal. From Hamburg.
Your team prints documents, scans them, emails them — and someone types the data in again at the end. Everyone knows it could be better. But no one dares tackle it.
Maybe you’ve had an IT consultant before. They installed software, ran a training session, and left. Three months later, half the team is back to the old system — because no one brought them along.
The problem is rarely the technology. The problem is that technology and people are treated as separate things.
I challenge existing processes and spot automation and AI potential others miss. Not theoretically at a whiteboard — but directly in your day-to-day work. The ideas that emerge are ones your team immediately understands, because they come from real needs.
No outsourcing, no agency. Under my lead, working prototypes are built in days, not months — AI-powered where it makes sense, conventional where it’s enough. On my own infrastructure, GDPR-compliant, no vendor lock-in.
The best software is useless if the team doesn’t adopt it. I guide your employees through the change — with solution-oriented coaching methods that turn resistance into acceptance.
I don’t consult and leave. I test with your team, adjust, iterate — and stay until the new processes stick. Hands-on, not PowerPoint.
Three phases — from initial analysis to sustainable transformation.
One week on-site with you. I talk to every team, observe workflows, understand where things get stuck — technically and humanly. At the end: a concrete report with the 3 biggest levers and a roadmap.
One process per month gets digitalized and introduced with the team. You see progress every week — and your team experiences: change doesn’t hurt, it helps.
Deeper digitalization, building on what works. Experience shows that acceptance increases significantly when the team co-creates the process from the start.
You run a mid-market company with 10 to 200 employees. Maybe a property management firm, maybe another industry. You know your processes need to become more digital — but you don’t just want to “buy software”. You want your team to come along.
Maybe you’re facing a generational transition. Maybe you have new leaders who want to bring fresh momentum. Maybe you’ve had IT projects that failed — not because of the technology, but because of the people.
Then we should talk.
Free and non-binding: Schedule a first conversation →Over 30 years of experience across retail, insurance, automotive and mid-market sectors. Positions at Karstadt and Kaufhof, where as Head of Innovation Management I built and ran the “surf-inn” internet café chain as a nationwide network. Then an InsurTech startup.
Today I guide mid-market companies through digitalization and AI adoption — rethinking processes, leading technology implementation, and bringing people along at the same time. I identify where automation and AI create the biggest impact, manage the development, and coach teams through change — so digital tools actually get used in daily work.
Hamburg, Germany